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Dr. Laggos brings a refreshing approach to consulting for companies in direct sales and network marketing. He uses the same approach for start-ups on up through to the largest industry giants.

Minimization: There are certainly more aspects to starting and managing a direct sales business than most people realize. With almost four decades of experience including trade publication publisher and author of the industry textbooks and training books, he has seen it all and knows most, if not, all. Yet, Dr. Laggos believes in focusing on the elements that are crucial to a company’s success and providing direction wherever else needed. He believes that creating a list of hundreds of items to consult on only unnecessarily increases consulting time and fees and delays a company’s ability to move forward.

Expediency: Any businessperson knows that time really does equate to money. This is especially true when it comes to consulting. Consulting is usually an hour-based fee. The more hours, the more you will pay in consulting fees. There have been cases where consultants have used up all of a company’s capital resulting in its inability to more forward. However, the real cost in delaying launching a new product, marketing system, compensation plan or company are opportunity cost. Dr. Laggos’ goal is to always work with the greatest expediency while providing quality advice and service.

Enlightenment:  It is usually in the interest of consultants to provide advice without teaching their clients the basis for that advice. By doing so, it creates a need to keep the consultant on retainer or hiring the consultant for every little modification.

As a former professor, Dr. Laggos provides the client with alternatives with the related benefits and disadvantages of each alternative. Then the client themselves can correctly help develop what they need with Dr. Laggos’ assistance. This allows the client to understand what they are doing as they would with most consultants. In addition, Dr. Laggos’ clients also understand why they are doing it and understand the method used to develop their program.

Integrity and honesty: When situations arise where Dr. Laggos believes other consultants or vendors would be better for a client, he will either bring them in if it is an intertwined situation or refer one. Dr. Laggos will advise if any financial relationship exists between himself and another consultant or vendor. Dr. Laggos always puts his client’s best interest first.

Services

  • Marketing strategy: Most companies in direct sales and network marketing have great products and services. Most companies have good to even great compensation plans. What separates those who succeed with those who don’t is marketing. Dr. Laggos is the leading expert in marketing in this industry. He can help you set up a marketing strategy to launch your company, create momentum or take it to the next level. All other aspects of a direct sales or network marketing company should be planned around and in support of your marketing strategy, especially the compensation plan. Therefore, this is the starting point for most companies.

  • Compensation plan: There are nine elements to a great compensation plan. However, it is crucial that the compensation plan is custom designed around, and in support of, your marketing strategy. When this has not been done properly, company executives often find themselves wondering why their distributors are not doing what they expected or instructed. This can lead to legal difficulties, poor performance or failure. Every company needs as many advantages in this competitive marketplace as possible. To have such an advantage in a compensation plan, you must first understand what drives distributors. Dr. Laggos does.

  • Recruiting strategies: Whether you are interested in recruiting just a few key leaders, the masses, women, ethnic groups, the youth or retail customers, Dr. Laggos knows how to do it.

  • Motivation and retention systems: How do you change your sales force from being an army of wholesale buyers or retailers to business builders? This can be particularly difficult for companies using primarily the party plan method to market. Many companies that have good recruiting systems still have attrition problems resulting in zero net growth, or less. These are difficult problems that require creative solutions that Dr. Laggos can offer.

  • Distributor policies: Dr. Laggos has been used as an expert witness in this area. He can work directly with your legal counsel to create fair and effective policies for cross-sponsoring, distributor rights, compliance issues and many more.

  • Business plans and stock prospectus: Dr. Laggos can, based on past experience, help you create these documents or review the ones you have. 

  • Resources and vendors: After over 35 years in the industry, Dr. Laggos has almost an endless list of resources and contacts. If he does know someone or something, it is probably no more than two phone calls away. Dr. Laggos can help you avoid the fatal error of choosing the wrong vendor or even overpaying the right one. What you don’t know that you don’t know can, and usually does, hurt you. Let Dr. Laggos safeguard you from these pitfalls.

  • Expert witness: Dr. Laggos has been certified to serve as an expert witness for the direct sales and network marketing industry at both federal and state levels. He has acted in this capacity for both corporate and distributor clients on a variety of issues.

  • Public speaker: Dr. Laggos has been a keynote speaker at many corporate and association functions around the world. He has also been interviewed on many various television and radio programs around the world in behalf of the industry and specific companies.

  • Government consultant: Dr. Laggos has consulted on direct sales and network marketing issues with heads of state and other government authorities around the world.

 

If you have need of any of the above services or have any other direct sales and network marketing needs, free feel to call Dr. Laggos for a confidential consultation.

You may reach Dr. Laggos & Consulting Done Right by using the following contact information:

Keith Laggos & Consulting Done Right

1632 E. Cass St.
Joliet, IL 60432

Email:  This email address is being protected from spam bots, you need Javascript enabled to view it
Phone: 815.726.5555
Fax: 815.726.5550

Last Updated ( Wednesday, 15 August 2007 )